Boya |


June 15, 2020

Boya is a brand from Croatia, a creative vision of Zagreb based designer Maja Mesić. Name 'Boya' (which means colour in Croatian), as well as the idea, is based on the internationally awarded project – the innovative drawing tool.

Maja Boya

The development process started in 2009, after winning the prestigious Red Dot Award.

Winning the Oscars of the design world was a push to make Boya the product it is today.

Boya works daily on improving their manufacturing process as well as on developing the vision of the brand and colour selection to be able to provide a different creative solution for everybody. 100% of their production happens in Croatia.

BOYA crayons don't live any trace on fingers, just on paper

  • BOYA crayons are made from a substance similar to soft pastel. Still, unlike soft pastel, they do not crumble from paper so you do not have to fix your drawing, because of the right measure of wax and paraffin you can blend and mix colours, and it depends on your hand pressure how intense and beaming the colour will be.
  • BOYA crayons are non-toxic.
  • BOYA crayons are not water-soluble.
  • BOYA crayons are more robust.
  • One significant fact that distinguishes BOYA pastels from others...and that is the amount of material per crayon. Average stick-shaped wax pastel weighs 4 grams and triangular-shaped 8 grams, and Boya 20 grams, that is more than double. The material is more robust, does not break easily, lasts longer, and the pigment is more intensive and durable.
  • BOYA Resharpens! As you spent it you do not need to sharpen it, as you create new tips, and edges by drawing. You always sharpen one part, so you still have a tip for line, and an edge for surface somewhere, it just depends how you turn it. It does not imply a way of holding, so a user is free to manoeuvre with Boya.

 Learn more about Boya crayons here or shop below.

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